Polaris
Website Redesign / Creative Direction, Brand Strategy, Visual Design
Site redesign consolidating several disparate business units websites under the ‘POLARIS’ brand into one unified experience.
L’Oréal Luxury Group
Thought Leadership Presentation / Creative Strategy, Creative Direction, Experience + Visual Design
‘A Vision of Beauty’, thought leadership presentation imagined the luxury digital beauty store of the future within a third-party retailer environment. Serving a post-pandemic and digitally-native consumer, the work included creative strategy, an illustrated user journey and the supporting digital experience prototype.



Tourneau
Digital Experience Concept / Creative Direction / Experience Design /
Bringing a hundred-year old watch brand from watch superstore to ‘tastemaker of timepieces’.
Como Hotels & Resorts
Experience Design / Creative Strategy/ Creative Direction / Design
Experience design consultancy engagement focusing on creating an experience framework that allowed Como to bring “Ultra Luxe” to life for their global portfolio of properties.
ZX by Zeta
Experience Design / Creative Direction / Design
A consumer friendly master brand, visual language and experience framework for a SaaS programmatic data marketing platform.
The ‘Conrad’ Companion
Digital Concierge Concept / Creative Direction
Created to extend ‘smart luxury’ beyond beyond the walls of the properties, Conrad’s Companion app marries ‘always-on’ smart digital service and personalized content.